General Mills (GIS) adds $1.36 to $38.85 after the company reported first quarter earnings that beat Street estimates and reaffirmed guidance for the full year. Noteworthy options trades in the food company today include a 13,000-contract block of Apr 42 calls at 88 cents on ISE. Sentiment data indicate a customer sold-to-open a new position. 13,350 now traded. Apr 42 calls on General Mills are 8.3 percent OTM with a delta of .28 and 84 contracts of open interest. The stock has a 52-week high of $40 even set intraday on 5/20. Meanwhile, implied volatility in GIS options is down 11.5 percent to 19.5.